How It Works

From noise to next action

REILeadKey turns raw buyer and seller leads into a ranked daily plan — with alerts and nurture when deals need attention.

1

Import your leads

Bring in cash buyers, seller opportunities, and source data from your CRM or CSV. Optional fields enrich scoring from day one.

2

Score and rank automatically

Every lead gets a 0–100 score with plain-English drivers — funds verified, buy-box fit, response velocity, motivation signals.

3

Work the priority queue

Start at the top. Each card shows the next action — keep daily touch, move to offer, send buy-box matches.

4

Catch risk and nurture

Deal-health alerts flag cooling opportunities. SMS nurture drafts messages; high-risk ones wait for your approval.